Media: Advertising
71 articles in category
Page 1 of 3, Go to page: 1, 2, 3 [Next]
- The Times of India And Volkswagen - Spreading Fear and Speaking Papers
How could the Times of India send an item that could be misused for a dangerous mission in such sensitive times?
- Are You In Touch With Your Self?
I think, its time you, the reader -man or woman- find that ME-TIME, for yourself, ie., your own personal space and your time for yourself.
- Book Review: Friends with Benefits
A Social Media Marketing Handbook
- The Day The Sur DiedThis was nothing but a bunch of actors being taken to a bunch of scenic spots, and asked to smile at the camera.
- Haagen-Dazs - Ice Cream or Creaming The Indian Hide?
The Haagen-Dazs fiasco has implications, both for Foreign Companies and for "Emerging" India.
- Haagen-Dazs, Mistaken Cause
Mad that foreigners offended Indian dignity at the new Haagen-Dazs franchise? Not so fast, folks. How about the facts?
- Haagen-Dazs Not Allowed in India
This is a sensitive issue for Indians and a reminder of the Raj when Indians and dogs weren't allowed into clubs & other 'white' places
- Shave India? Proctor & Gamble's Sexist Advertising in India
Gillette termed men, who have stubble, as lazy in a campaign called WALS-Women against Lazy Stubble.
- Book Review: Welcome to Advertising! Now, Get Lost.
Omkar Sane's first is a hilarious story about why advertising is the profession that everyone loves to hate.
- Mont Blanc Mahatma
A culture that can sell anything!
- Going to the Pictures
More than social, the cinema-going experience is closer to the communal.
- Book Review: The Google Way
How one company is revolutionizing management as we know it
- Mobile Operators - Horror Stories From India
An insight into some unfair means employed by mobile operators in India to trick people.
- Everyone Wants To Get Into My Wallet!
We are the hot new consumer demographic. Urban women, financially self-sufficient with all the trappings of our successful professional status
- POGO, Kellogg's Special K, and Body Image Issues
Ma, You Are Fat!
- An Open Letter To Arindam Chaudhuri
It's true, the movie has a Dark side about it, but again why do Indians always want happy movies.
- What if the New York Times Did Not Exist?
What will happen to our web 2.0 world and society at large if the NY Times folds?
- Persevere - And Change Your World
If you want to change world views, opinions, thoughts, policies, laws….. There is only one sustainable way…. Persevere.
- Fiction: Dreading Ugly GirlsThey had to look beautiful, nothing else, simply gorgeous. Tall, slim, good features, nice long hair and fair.
- Deccan Chronicle And The Naked Art of Selling News
Youngsters like to see naked truth in newspapers, not naked women.
- Travel Report: Korba Street Festival - Heliopolis, Cairo
What I got to see, kind of reminded me a bit of the Kala Ghoda festival in Bombay, but just a little bit.
- Prasar Bharati, Cricket and a Free Lunch - Not!
The socialist in me is crying foul.
- Indian Media-Leader Oriented, Reader Neglected
All major Indian newspapers with few exceptions have now turned into what is popularly known as "Response run" rather than "editorially run" papers.
- Offensive Ads - The Cad Fad
It's not a crime to be a cad, but it should be.
- Gender Imagery: How Advertising is Shaping Attitudes
Social change doesn't happen overnight. It doesn't happen quickly. Permanent change usually requires commitment, tenacity and real action.
- The Indian Fairness Obsession
Media and Indian society's obsession with "fair skin."
- Indian Fast Food Advertisements May Require Warnings
If we classify French fries as junk food, we should also do the same for the roadside chili bajis, pav bhaji, or even the humble
- Robbed by SMS
A quick introspection of SMS contests
- Advertisement & News Breaks On TV Channels In Pakistan
What is disconcerting is that these interruptions bring only news that is seldom newsworthy of a break...
- Poetry: where do the smiles go?
why do smile-prints wall-paper memory ville? / why do they awe and shock and...?
- Freedom Of Speech On The Internet
To expect an uncensored voice on a public forum of media is like eating one's cake and having it too.
- Wanted: A Coach for Team India (And a PR Official for BCCI)
It is precisely to avoid things like these that firms employ people exclusively to convey well-framed, concise, clear messages.
- Humour: converfession - Buying that
p: ok. what size? t: size? p: yes they come in different sizes, colors, textures.
- Top Ten Slogans for Indian Tourism
Top Ten Slogans for the Minister of Tourism (who should remember we hold the copyright!)
- Feminism: Let's Not Blow Ourselves Up!
Passion is needed; extreme of it is not. If we look around, we will find ample of examples where moderation is the need of the
- Changing Portrayal of Women in ICICI Ads
Still unable to show need for insurance of the lady
- Advertisement: When it Becomes Irrelevant
How the advertisements are becoming more and more suggestive...and irrelevant
- Advertising 'Shootout at Lokhandwala' on TV
I have never seen anything like this, so maybe this is an Indian innovation.
- Television Review: Bindaas Bol Replaces Mile Sur Mera Tumhara
There’s a statistic nobody wants their country to lead
- Satire: The Couple Sponsor
In 5 years time, there will be a complete package for any couple that wants to marry.
- Sex - Clarifying The Confusion
What makes sex such a complicated topic to discuss? Some thoughts on how to clear the fog
- Indian Television: Advertisements Outweigh Substance
These days Indian news channels are almost like a live cricket match. There are more five-ball overs than the six-ball overs. More of ads less
- Satire: There's Life After The Cricket World Cup For Team India
When Abbas got into a seemingly unending run-spree, the then India captain, Sunil Gavaskar, walked up to him and said, "Zaheer bhai, Ab-bas karo."
- Amitabh Sells Uttar Pradesh Short
Celebrities often have a lot of integrity they have amassed. But they also need to work to preserve it.
- Technology: The World is Your Market (Part 2 of 2)
How technology is falling in place to bridge the gap between the real world and the digital world
- Cartoon: And The Future Is...
Orange turned Hutch turned Vodafone
- Yahoo Switches To New Panama Search Engine Model
Yahoo's recent changes to its search engine advertising model - good or bad?
- An Immigrant's Super Bowl Ruminations
What's not to love about a game in which you can watch tight ends to your heart's content?
- Super Bowl XLI: Sigh, Chicago Bears, You Let Me Down!
Chicago gets thumped by Indianapolis, and deservedly so!
- Word Play: Bantustising Reality
Words and their legacy. Remember pigs and cows that set off the War of Independence?
- Canadian Politics: Recess Is Over
Stephen and the boys don't play well with others and have problems with sharing.
- Where's My Freedom To Choose?
Our politicians need to get rid of their 'holier than thou' attitude. The ban on AXN is unreasonable.
- Voting For Talent
Does voting from viewers help bring out the best talent? Or is it about something else?
- To Buy Or Not To Buy?
Consumerism has finally gone mad...
- Ho Ho Ho: The Truth About Santa Claus
When my kindergartner came home with a paper reindeer named Rudolph, I realized it was time to tell him the truth.
- Satire: JAM Magazine Apologizes
JAM Magazine has a lot to be sorry for...
- KBC3 : Shah Rukh Dethrones Big B
Hopefully, the stuttering actor won't subject us, the television viewers, to his filmy antics.
- Don't Rub Me Wrong: Why Sticker Advertising Stinks
I wonder which advertising agency gives such weird ideas to their clients.
- Rise of Soft News: Consumptive Entertainment in Media
Hard News is treacherously hard to define when issues like L'affaire Brad Pitt and Angelina Jolie are regularly covered in news programs.
- Top Five PR Agencies In India
Competition among the PR agencies in the India PR industry is non-existent on the outside but ruthless on the sly.
Subscribe to Desicritics
Top Commenters
Most profilic Commenters for last 24 hours
Most prolific Commenters for last 7 days